Sales success starts with Leads

Receive high-quality leads*
Manage and track leads in one place
Track sales and ROI with rich analytics



Automatically receive your leads from select programs into GAF Leads or an integrated CRM*

GAF Leads aggregates your leads, enabling you to quickly respond to homeowners and allows your team to access homeowner information through a single, easy to use tool. You can choose to receive your leads in the GAF Leads platform or, if you are using an integrated CRM, your leads can be sent there automatically. Available to all GAF Master Elite® and GAF Certified Contractors. Integrates with select lead programs and CRM systems.

Open to GAF Master Elite™ and Certified Contractors. Subscription required. Terms and conditions apply. Compatible with select lead programs and CRM systems*.



Features that GAF Leads delivers

Instant notification of delivered leads
Increase your “speed to lead” with instant emails or texts.
A flexible platform for the way you work
Mobile. Desktop. Or in your chosen CRM — JobNimbus, JobProgress and Acculynx.
The analytics and ROI data you need
GAF Leads collects the data you need for effective sales performance, ROI analysis and decision-making.
Get the “Message Us” feature on Contractor Locator
Enroll in GAF Leads now to give homeowners access to message you directly on Contractor locator.
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Try GAF Leads for Free**

Try GAF Leads for free through June 30, 2022.
After June 30, pay a one-time onboarding fee of $200 and a monthly subscription fee of $150/mo for up to 5 users or $99/mo for CRM integration (JobNimbus, JobProgress, or Acculynx).


or call 888-501-5329


*Lead programs included are Local Services by Google, GAF MyRoof and Contractor Locator. GAF lead source program eligibility is based on your GAF designation and/or geography. CRM systems included are JobNimbus, JobProgress, and Acculynx. Third party subscription fees may apply for these lead programs and CRM systems.

** This offer is available to new subscribers only who enroll by January 31st 2022. Limit one per customer. Not valid on prior purchases. Cannot be combined with other discounts. Free trial eligibility is determined by GAF at its sole discretion, and we may limit eligibility or duration for any reason. Subscription required and terms and conditions apply. After the free trial period, you will be charged our then-current per user fee or CRM system integration fee on a recurring basis, unless you cancel your subscription at least 15 days prior to the end of the free trial period.

*** Fees will apply for more than 5 users.



Wherever you’re going, get there with GAF programs and tools

In this business, you get to choose your own path. Whether you just want to choose the best materials for your customers or plan to become GAF factory certified, when you choose GAF you take a step closer to your goals.

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GAF SmartMoney

Now you can accept any form of payment — and get paid more quickly — with GAF SmartMoney.Learn More