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If your goal is to drive interest in your roofing business through marketing, consider that 59% of respondents in a recent survey said email marketing influences their purchase decisions. On top of that, 78% of marketers saw an increase in email engagement over the course of 2019.
What are the key material properties?In a previous article the use of thermal inertia to slow down heat flux through a roof assembly was discussed. In buildings where air conditioning costs dominate and heating use is relatively low, higher thermal inertia assemblies can potentially improve energy efficiency. This is particularly the case of buildings such as offices that are only occupied during daylight hours. Thermal inertia could delay the transmission of heat into a building towards the end of the day, increasing thermal comfort and allowing facility managers to reduce cooling during the day.
COVID-19 has wreaked havoc on many businesses, including roofing companies. A study by the Society for Human Resource Management revealed that 62% of small businesses have seen drops in revenues since the pandemic began. Using roofing marketing to increase your customer base has never been more important.
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A balanced attic ventilation system is important to help prevent roofing system issues. This ventilation system consists of both ridge vents installed at the peak of the roof and intake vents installed at or near the soffits. Properly ventilating your attic helps reduce excess heat and moisture in the summer and also helps keep your roof system cold during the winter to reduce the freeze thaw cycle that creates ice dams.
As the temperature drops and the snows start to fall in parts of the country, many homeowners are putting their roofing projects on hold until the spring. Roofing contractors in cold-weather regions often find themselves with some extra downtime in the winter, but just because there are fewer jobs doesn't mean there's nothing to do. Instead, now is the perfect time to think about strategies to help grow your business or perfect your craft.
Silicone roof coatings are known for their ability to provide excellent UV, water, and weathering resistance. This can make them a great choice for many low-slope roofs.Here's a look at the strengths of silicone roof coatings and the use cases they're best suited for.
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VIDEO ARTICLE
See for yourself – according to this recent extreme shingle testing demonstration, they're tough enough to withstand hurricane-force-winds, more water than any rainstorm will hit them with, and a continuous blast of red hot embers. Shingles with GAF Dura Grip™ Adhesive are engineered to endure.
VIDEO ARTICLE
See for yourself – according to this recent extreme shingle testing demonstration, they're tough enough to withstand hurricane-force-winds, more water than any rainstorm will hit them with, and a continuous blast of red hot embers. Shingles with GAF Dura Grip™ Adhesive are engineered to endure.
VIDEO ARTICLE
See for yourself – according to this recent extreme shingle testing demonstration, they're tough enough to withstand hurricane-force-winds, more water than any rainstorm will hit them with, and a continuous blast of red hot embers. Shingles with GAF Dura Grip™ Adhesive are engineered to endure.
COMMERCIAL ROOFING
I realize you're not a tax expert. And I know that taxes is not exactly the most interesting topic in the world. But if you're buying a new roof then it's very important that you know about the IRS Section 179 deduction. Why? For two big reasons.
Silicone roof coatings are known for their ability to provide excellent UV, water, and weathering resistance. This can make them a great choice for many low-slope roofs.Here's a look at the strengths of silicone roof coatings and the use cases they're best suited for.
Metal roofs are generally known for their low maintenance, aesthetic appeal, and a finish that protects them from sun and water damage. However, after many years, that finish may fade or deteriorate. Then the building owner must decide whether to restore or replace their roof.While there are some situations when replacement is necessary, metal roof restoration may be more accessible than many people think. And restoring your customers' metal roofs instead of replacing them could lower their overall costs while saving time and labor expenses for you.
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A balanced attic ventilation system is important to help prevent roofing system issues. This ventilation system consists of both ridge vents installed at the peak of the roof and intake vents installed at or near the soffits. Properly ventilating your attic helps reduce excess heat and moisture in the summer and also helps keep your roof system cold during the winter to reduce the freeze thaw cycle that creates ice dams.
When it comes time to talk to a contractor about doing a residential roof repair or replacement, it's good to know the different parts of a roof and the components of a roofing system.Important Structural Components Below the Roof
Roof flashing forms an integral part of any roofing system by helping to protect the home against water infiltration. So what is roof flashing, exactly, and how does it work?Read on to understand what flashing is, why it's important, and how to tell if you may be having flashing problems that require professional repairs.