Add GAF roofing content to your website
Our free widgets can help your customers choose shingles, understand roof systems, and compare warranties.
Go to the Partner Portal
Easily upgrade your site content with GAF Content Builder
GAF Content Builder is a free digital tool that can help residential roofing contractors easily add professional GAF content directly to your company's website* -- such as product information, educational resources and warranty details.
*Users can display a widget on their site without any modification solely for the purpose of advertising, promoting and selling genuine GAF products and warranties that you are authorized to provide. GAF may, in it’s sole discretion, require users to modify or discontinue your use of any widget at any time.You must have a GAF Partner PortalSM account to access the widgets.
How to add content to your website:
Open Content Builder:
Click the “Content Builder” link on the left side of your homepage.
Copy the code:
Browse the available widgets and click “Copy Code” under the one you want to use.
Paste the code:
Open your website’s editor and paste the code where you want to widget to appear.
Which widgets are currently available?
Explore Timberline HDZ® shingle colors
Let homeowners view and compare shingle colors for our most popular roof shingle --- Timberline HDZ®. This interactive widget allows customers to choose their perfect look: GAF Timberline HDZ® High Definition® colors offer classic elegance and Bold Definition colors make for a striking statement (US Only).
Parts of a GAF Roof System
Help homeowners understand what goes into their new roof. This interactive widget explains how the different parts of a roof work together to help protect a home and which products are used for each layer.
Warranty comparison chart
View and share the exact GAF warranties you can offer your customers. This chart automatically updates to match your current GAF certification level (Non-certified, Certified™, Certified Plus™, or Master Elite®) when you log into the GAF Partner PortalSM.
Shingle comparison table
Help homeowners understand the differences between our standard and premium shingle options by highlighting some of the most popular and widely available GAF shingles and their benefits-a-glance. The chart compares the differences between Timberline® NS, Timberline HDZ®, Timberline® UHDZ™, and Camelot II® shingles.
Add Content Builder widgets to your website
Log in to GAF Partner Portal
Troubleshooting tips
If your widget is not displaying correctly on desktop or mobile, ensure that the width of the iframe is 100%, not 100px. <iframe src=”“width=”100%”></iframe>
If the height of your widget is incorrect, specify a height in px. <iframe src=”“height=”1000px”></iframe>
FAQ
Residential roofing contractors who sign up for a GAF Partner PortalSM account can access free GAF Content Builder widgets.
A Virtual Home Remodeler widget is not available in Content Builder at this time.
Please fill out our contact form and a GAF employee will follow up with you via email.
Once logged in to GAF Partner PortalSM click the “Content Builder” link on the left side of your homepage. Browse the available widgets and click “Copy Code” under the one you want to use. Open your website’s editor and paste the code where you want to widget to appear.
The Partner Portal℠ provides contractors with a single login to access Content Builder widgets for use on their website in addition to many other GAF programs.
*Available to contractors certified by GAF only.
- Enroll in and access GAF programs such as: GAF Rewards, GAF QuickMeasure, GAF WeatherHub, and GAF Takeoff
- Register warranties and manage jobs*
- Register & pay for guarantees, access inspections, and check your issuance status*
- Access training and support resources
- And much more
*Available to contractors certified by GAF only.