Modified Bitumen APP Roofing Systems videos

Finding the right commercial roofer can be difficult. There are countless companies to choose from, and it can be tricky to figure out who will be best for your building. However, there are resources available to help you select a reputable roofing company and some questions you can ask to guide your decision.

After a busy storm season and so many unknowns due to the pandemic complicating business, finding ways to lower costs is crucial for roofing contractors. Homeowners and insurance companies will be watching every dollar as repairs are made.

Part of being a successful roofing business owner involves figuring out how to get the word out about your company so that when homeowners need a new roof, they can easily find you. This means finding the right advertising formats and channels—whether that's organic, unpaid advertising such as an email campaign or a company blog, or a paid marketing plan that includes buying print space or investing in paid search strategy.

With nine out of 10 Americans using email, it's a great way for contractors to reach and engage with potential customers.Email can help your business generate qualified leads that could turn into customers—but shooting off random marketing emails could repel potential customers rather than attract them. That's why your business needs a lead nurturing strategy. A thoughtful strategy will allow you to engage prospects with relevant messages that encourage them to seek out your services or schedule a consultation for a roofing estimate.