Nominations for the 57th Annual New York Emmy® Awards have been announced, and GAF is proud to have received an impressive seven nominations for its series of commercials starring Jesse the Jack Russell Terrier. John Rathjen, director of media productions for GAF’s internal ad agency, produced the 30-second spots, which were nominated in several categories.
GAF secured three nominations in the category of “TV Commercial: Single Spot/Campaign;” two nominations for “Director: Short Form (Promos, PSAs, TV Commercials, Opens, etc.);" and two nominations for “Editor: Short Form.”
The full trilogy of videos can be seen here: http://www.gaf.com/Video_Library/1_5fjfv782
“Last year we were truly honored to receive an Emmy nomination for our first ‘Jesse’ TV commercial, which was released in 2012. You can imagine how excited we were this year to receive seven nominations for the ‘Jesse’ trilogy!” stated Ted Marcopolus, vice president of marketing services at GAF. “We have an incredibly talented production and creative team working to build the GAF brand, and we are thrilled to have our work recognized by such a prestigious organization.”
The New York Chapter of the National Academy of Television Arts and Sciences is the preeminent membership organization serving all media professionals in the television industry. It fosters creativity and inspires artistic and technical excellence through the renowned Emmy® Award, the most prestigious honor and most coveted peer-recognition symbol of distinction in television.
To learn more about GAF, visit gaf.com.
To learn more about GAF products and programs, visit gaf.com.
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Founded in 1886, GAF has become the largest roofing manufacturer in North America. The company’s products include a comprehensive portfolio of steep-slope and commercial roofing systems, which are supported by an extensive national network of factory-certified contractors. Its success is driven by its commitment to Advanced Quality, Industry Expertise, and Solutions Made Simple for contractors, specifiers, and property owners alike. In 2011, GAF was the first roofing manufacturer to offer a Lifetime limited warranty on all of its laminated shingles and, in 2012, it introduced the GAF Lifetime Roofing System.
With a focus on social responsibility, GAF has developed Advanced Protection® Shingle Technology, which provides superior durability and wind resistance while reducing the use of scarce natural resources. The company has also developed single-ply and asphaltic membranes with superior durability and high reflectivity to meet the most rigorous industry standards while helping commercial property owners and designers reduce energy consumption.
GAF also supports the roofing industry through CARE, the Center for the Advancement of Roofing Excellence, which has provided education to over 125,000 professionals. CARE’s mission is to help professional contractors and distributors build their businesses through sales and management education, and to provide product and installation training to contractors, distributors, architects, property owners, and related industry personnel. For more information about GAF, visit gaf.com.
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Alyssa Hall, Corporate Communications