February 01, 2011 12:00 AM

New GAF Partnership Provides Roofing Materials to Habitat for Humanity

Habitat for Humanity today announced a new one-year roofing product and installation partnership with GAF Materials Corporation. This is Habitat’s first national partnership to provide construction labor as well as materials.

Under this partnership, GAF Materials Corporation, the nation’s largest roofing and ventilation manufacturer, will provide roofing materials for GAF Master Elite® and Certified ™ Contractors donating roofing installation services in their communities. All installed roofs will carry GAF’s System Plus ltd. warranty.

“We are very excited to have the opportunity to show our support for local community efforts through this partnership with Habitat for Humanity,” stated Paul Bromfield, senior vice president of marketing at GAF. “It is an added benefit that through this arrangement we are also able to support our dedicated contractors who are local leaders in installation and share our interest in contributing to their communities.”

More than four thousand GAF Master Elite® and Certified™ Contractors are eligible to participate in the partnership.

“This gift of construction materials will help Habitat affiliates across the country create affordable housing for their communities,” said Mark Crozet, senior vice president of resource development for Habitat for Humanity International. “It is immeasurably beneficial to have GAF contractors providing installation expertise as well. This is an exciting new partnership for our organization, and we greatly appreciate the support GAF Materials Corporation is providing.”

About GAF

Now proudly celebrating its 125th year in the industry, GAF has become the largest roofing manufacturer in North America, with sales of nearly $3 billion annually. The company’s products include a comprehensive portfolio of steep-slope and low-slope roofing systems, as well as composite decking, which are supported by an extensive national network of factory-certified contractors. Its success is driven by a commitment to provide property owners and specifiers with the best and safest choice in roofing and by helping supportive contractors and distributors to build their businesses and avoid hassles. 

With a focus on social responsibility, GAF has developed single-ply and asphaltic membranes with superior durability and high reflectivity to meet the most rigorous industry standards while helping commercial property owners and designers reduce energy consumption. 

The Company also supports the roofing industry through CARE, the Center for the Advancement of Roofing Excellence, which has provided education to over 100,000 professionals. CARE’s mission is to help professional contractors and distributors build their businesses through sales and management education, and to provide product and installation training to contractors, distributors, architects, property owners, and related industry personnel. For more information about GAF, visit www.gaf.com.
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